Stakeholder Analysis Pepsicos Top Priority - 1370 Words

Stakeholder Analysis The stakeholders of PepsiCo play an important role in how the corporation operates as a whole. In a business, the company does things that affect the stakeholders, and the stakeholders do things that affect the company. Together, these parts must work to reach a common goal, overall business success. PepsiCo works to constantly adapt their strategies with the changing business environment, and by doing so, the company is able to keep the stakeholders involved and interested. â€Å"The following are PepsiCo’s major stakeholder groups, arranged according to the company’s prioritization: Consumers and customers, communities, employees, investors, and government.†(Greenspan, 2015). PepsiCo’s top priority when it comes to stakeholders is the consumers and customers. This group of stakeholders takes precedence because it is this group that purchases the companies’ products and â€Å"determines the financial standing of the company in terms of revenues†(Greenspan, 2015). When creating products by using tools such as innovation, adaptation and expansion, PepsiCo is thinking of this group. Consumers expect high quality, health conscious, and honest products; and if these qualities are not delivered, the consumers will potentially choose a different corporation to do business with. This practice ties in with PepsiCo’s marketing strategy of responsible marketing. Following consumers and customers, the company focuses heavily on their impact on the community. â€Å"CommunitiesShow MoreRelatedStrategic Planning, Budgeting And Forecasting847 Words   |  4 Pagesmaximize ROI across organizational functions. ________________________________________ CORE COMPETENCIES ï‚ § Strategic Planning, Budgeting Forecasting ï‚ § Financial Planning and Analysis ï‚ § PL Ownership Management ï‚ § Trade Promotion ROI Optimization ï‚ § Merger Acquisition Integration Experience ï‚ § Revenue Management and Pricing Analysis ï‚ § Talent Selection, Development and Retention ï‚ § Personal Values: Fairness, Empathy and Integrity ________________________________________ PROFESSIONAL HIGHLIGHTS BalancedRead MoreCoca-Cola Business Strategy8378 Words   |  34 Pages94% of the world population. How did Coca-Cola grow from its humble roots as a home-brewed Georgia-based patent medicine to be the international soft drink powerhouse that it is today? 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